Husband and wife creative duo Dave and Cassie Medema do incredible work with their company, New Over. One of the reasons they stay so creative is their commitment to a somewhat surprising business decision—taking an entire week off from work. Every month.
We enjoyed this collaboration with the New Over crew, both because they were great to work with, but also because it gave us some insight on producing better creative work by taking a little bit of time off.
Learn more about New Over and the Off Week in the piece below.